Smart algorithms based on behavioral science.

Weight management made achievable and sustainable through a display-free scale with an innovative app, with results to back it up.

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Dan Ariely, co-founder

How Shapa Works

Scientifically-proven formula devised for you.

Shapa takes the best of behavioral science to combine these three building blocks that are crucial for behavior change.

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Being healthy is not a one-time decision. We need reminders to prompt us to make healthy choices.


Through tips and nudges, Shapa helps us understand what behaviors improve our health.


Through personalized daily missions, Shapa helps build long-term healthy habits.

The Shapa Difference is
Much More than Our Scale

Fitness Device Integration

Shapa integrates with other third party apps and fitness devices.

By syncing your health and activity data, Shapa can better understand your fitness progress, give you more accurate feedback, and award you for milestones attained through your fitness devices.

Find out if Shapa is right for you in 60 seconds.


The Science behind Shapa

Background: 3 Key Principles

Our patented solution

The Shapa system (U.S. Patent # 10,347,152) employs algorithms and artificial intelligence to determine suggested recommended actions for a user to improve their health and fitness based on many key environmental and personal biometrics captured by the Shapa platform. Read our patent here.


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We help you get lasting results

We compared Shapa users to
regular scale users over 12 weeks.

% Weight Change

On average, people using a standard scale lost up to 0.78% and gained up to 1.22% of their body weight in 12 weeks. People using Shapa lost between 0.40% and 0.88% body weight in 12 weeks (95% confidence intervals).

weight loss

Of the Shapa users who lost weight, they lost an average of 5.8 pounds in 12 weeks.

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